Movies can't earn the big bucks until they get women to come and watch them. However it seems like studios have no idea what to do when it comes to getting women to see their movies. Here's what's going down:
Your average action movie
Most films star men that are unconnectable - Yes I made up a word. Let's move on.For the most part "guy movies" (thrillers, action, horror) are populated with a lot of men. Just so many men, it's not even funny. Let's go through some of the last few big movies:
The Avengers- 3/14 major characters are women (Black Widow, Pepper Potts, Agent Hill)
Dark Knight Rises- 2/14 (Selina, Miranda)
Star Trek into Darkness- 2/11 (Uhura, Carol)
Iron Man 3- 3/12 (Pepper Potts, Maya Hansen, Brandt)
Now, if the ratios are routinely hovering around 18% for women then about 80% of the time we're
But the writing makes these men nothing more than muscly robots. Many male characters have motivations that more closely resemble an angry gorilla than a real person. They see food they eat it, they see a hot woman they sleep with it and they see a gun they shoot it. These characters have the emotional range of an interesting boulder.
Men are attracted to a woman first by their physical attributes because that's what evolution has taught them. Women, however, needed to know that their caveman husband isn't an interesting boulder. He has to be strong AND be able to bring home an antelope or two.
Therefore, evolutionary women can only look at a man, no matter how handsome they are, without wanting a little more. They need their actors to have some depth besides worrying how fast their car will drive or if their entrance to that party was bad ass enough.
TOMORROW - Romance is both way too important and useless. (I'm looking at you Quantum of Solace)
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