I've been talking about how the studios are trying to figure women out and trying to put in something they want into their action/thriller movies. They see that dramas like The Notebook do well with an intense romance so they cram that into their James Bond movie and it's a hot mess.
Another thing they try to do is put a "strong woman" in the lead or supporting role and let that sit there. Just because Scarlett Johansson kicked someone in the face I don't have to see your movie.
Studios seem to think that women want to see other women doing the dirty work sometimes. Now it's a great thought and a great step forward into equality but it's usually done in such an awkward way that it doesn't give the desired effect. I would say that the few times that it does work is when the female aspect is non-issue. In The Avengers, Black Widow is on the team and nobody references for a hot second that she's a girl. She kicks ass like the guys, she talks like the guys and she gets to eat schwarma at the end with the guys.
However, for the most part, they either cast the "oh my word...what do I do with this gun!" kind of girl (a la "The Killers") or a girl that is so frighteningly bad ass that your average woman cannot relate with her at all (Girl with the Dragon Tattoo, Haywire, Catwoman in Dark Knight Rises).
It's the attempt to counter program with having girls on the screen. As an audience member, it is human nature to want to see yourself up there, embodying those characters. However, the "kick ass" quality is not something that is encourage in women when they were girls. That's why Disney movies with well-behaved princesses are more salient in our culture than Wonder Woman. When a woman sees another woman on the screen snapping someone's neck it's so much more shocking. We can't see ourselves in that role and a resistance to the whole endeavor usually results.
Ultimately, the step to including more women in action/thrillers is great. However, the parts that a woman plays shouldn't be relegated to either being terrifying bitchy monsters or idiots who don't know which end of the gun is up. Get a smart woman like Black Widow who knows what she's doing and isn't so unrelatable. More of those and you might be getting more women on board.
Tomorrow...hot guys are fun, but they don't make your movie good.
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Studios seem to think that women want to see other women doing the dirty work sometimes. Now it's a great thought and a great step forward into equality but it's usually done in such an awkward way that it doesn't give the desired effect. I would say that the few times that it does work is when the female aspect is non-issue. In The Avengers, Black Widow is on the team and nobody references for a hot second that she's a girl. She kicks ass like the guys, she talks like the guys and she gets to eat schwarma at the end with the guys.
However, for the most part, they either cast the "oh my word...what do I do with this gun!" kind of girl (a la "The Killers") or a girl that is so frighteningly bad ass that your average woman cannot relate with her at all (Girl with the Dragon Tattoo, Haywire, Catwoman in Dark Knight Rises).It's the attempt to counter program with having girls on the screen. As an audience member, it is human nature to want to see yourself up there, embodying those characters. However, the "kick ass" quality is not something that is encourage in women when they were girls. That's why Disney movies with well-behaved princesses are more salient in our culture than Wonder Woman. When a woman sees another woman on the screen snapping someone's neck it's so much more shocking. We can't see ourselves in that role and a resistance to the whole endeavor usually results.
Ultimately, the step to including more women in action/thrillers is great. However, the parts that a woman plays shouldn't be relegated to either being terrifying bitchy monsters or idiots who don't know which end of the gun is up. Get a smart woman like Black Widow who knows what she's doing and isn't so unrelatable. More of those and you might be getting more women on board.
Tomorrow...hot guys are fun, but they don't make your movie good.









